Mission, Vision and Values




To become a universal higher education institution that produces knowledge, program and services in order to develop the education, research and service needed by the tourism industry.




To become an internationally recognized faculty in the tourism field with its distinguished academic staff and outstanding students.




  • The superiority of national interests
  • Scientific thinking
  • Commitment to ethical and moral values
  • Objectivity
  • Openness to innovatioan and development
  • Synergy and enhancement of common outcomes
  • Support, facilitation and encouragement